Why Review Recency Now Beats Review Volume in Google Business Profile Rankings
Review recency and owner response rate now outrank review volume as local SEO signals. Here's why the shift happened and what to do about it.
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Thinking Built to Survive the Room.
Clear notes on founder-led growth, marketing diligence, positioning, and the systems that make revenue easier to underwrite.
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Essays and operating notes for founders preparing the business for what comes next.
Relevance, Distance, and Prominence: How Google Actually Ranks Your Listing
Google scores every local search on relevance, distance, and prominence. Here's how the three factors interact and which one you can actually influence.
The Google Business Profile Optimization Checklist for Service Businesses
A complete Google Business Profile optimization checklist for service businesses: categories, hours, photos, and the completeness signals Google rewards.
The State of Local SEO for B2B & MSP Businesses Heading Into 2026
Google Business Profile now carries more local ranking weight than any other signal. Here's what's actually changed for B2B and MSP businesses in 2026.
Local SEO vs. National SEO: Choosing the Right Strategy for Your Service Business
Most B2B service businesses need both local and national SEO working together. Here's how to decide which one should lead your strategy.
NAP Consistency: The Foundation Most Local SEO Strategies Get Wrong
Inconsistent name, address, and phone data across directories quietly undermines local rankings. Here's why NAP consistency matters and how to fix it.
Why Copy-Paste Location Pages Don’t Work for B2B Service Businesses
Copy-paste location pages read as duplicate content to Google. Here's what a real B2B location page needs to actually rank and convert buying committees.
The Local SEO Framework for Multi-Location B2B & MSP Businesses
A local SEO framework for multi-location B2B and MSP businesses: foundation, structure, signals, and attribution that turn local search into pipeline.
Build Tech Industry Authority with Strategic Communications | RoninComms Expertise
RoninComms helps businesses establish authority in the tech industry through tailored strategies and expert insights. Propel your brand's reputation today!
B2B Lead Generation Benchmarks: What’s Actually Working in 2026
Generic B2B lead gen benchmarks mislead more than they help — conversion rates and CAC vary too much by vertical and deal size. Here's what's trending, and why…